Sir Richard Branson wants your input.
The flamboyant billionaire wants in on the growing cruise industry, and Virgin Cruises is asking what passengers would like to see in the company's coming cruise ships.
Virgin Cruises will build three new ships, with the first set to debut in 2020, the cruise line announced June 23 at a news conference at Miami's Perez Art Museum.
The first ship will sail seven-night Caribbean itineraries from Miami; deployment of the second and third ships, which will debut in 2021 and 2022, has not been announced yet.
With five years before launch, you have a bit of time to make your voices heard. The line is taking comments and ideas on its website www.virgincruises.com
Virgin Cruises ships will be of moderate size, with about 2,800 passengers, compared with the behemoths that have hit the oceans in recent years and others due to launch in coming years from other companies (with capacity for between 4,200 and 6,000 passengers).
Branson dropped in for the news conference by a helicopter that emerged from a cloud of red smoke while circling Biscayne Bay in Miami.
"The Virgin Cruises approach will appeal to cruisers and non-cruisers alike, and we look forward to being in Miami and delivering an experience for people who want a new way to cruise," he said.
So, what exactly is a new way to cruise? Haven't cruise lines tried everything yet?
I'll go ahead and ask for craft beers included in each cruise fare.
How about you? What would you tell Virgin Cruises to include in its experience?